With internet, people around the world are influencing each other, I can still remember my American friends asked me in 2008 about who do I think is a better candidate, the answer is obvious at that time, there was an Obama fad worldwide. I don't know how in the end such people to people communication will affect my friends decision in the ballot station, let's just imagine a young American who has facebook friends from Europe, Africa, Asia, Middle East, and they all prefer one candidate, how will he/she feel?
However, internet can be the most powerful tool to distort the political process, especially when it is under control by undemocratic government, or provided by maga-company such as google or facebook.
I guess in the next campaign, some of the internet campaign effort will be outsourced to countries such as India or even China.
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